Tag Archives: cardboard display boxes

Design for Your Cardboard Display Boxes

display music for kids

Do you have a new product that you are ready to set up in a retail store? If so, you’ll need an eye-catching strategy to draw attention to it and make it stand apart from the competition. Cardboard display boxes may be just the solution that you are looking for, as long as they have the right design. Keep these tips in mind when choosing a design for your upcoming display.

Ensure Text and Labels Are Easy to Read

Any text or labels that you include on your display boxes need to be readable and legible. This will likely be the first experience that your customer has with this product, so they’ll want to fully understand what it is before they make a purchase. While a fancy script might look nice, it might not be the easiest thing for everyone to read, so spend some time considering the font size and style that will work best for your display.

Use Images Wisely

Effective packaging designs often include images, and the same can be said about display boxes. The picture that you choose should capture the attention of customers, and whether you are choosing a picture of the actual product, a cartoon character, or any other image, you should be sure that the resolution is high to provide a crisp picture.

Improved Convenience

A good custom printed display box will be convenient for both your customers and the retail location. These boxes will help to keep your item organized and in one place, which is especially beneficial for small items. Make sure that your display box is able to effectively hold your items to keep them in order while also displaying them adequately.

Be Creative – To an Extent

If your cardboard display looks the same as every other display in a store, chances are slim that you will get the attention that you are looking for. In fact, the same thing is true with your actual product packaging. It is important that you use your creativity to come up with a design that is special and unique. However, you’ll want to make sure that you don’t go overboard with your creativity – an item that is difficult to open or confusing to your customers isn’t likely to be purchased.

A cardboard display box can be extremely beneficial to marketing your new product. By considering the design scheme wisely, you can get the most out of this advertising and organizational tool.

Benefits of using Cardboard Display Boxes

Custom Counter-Top Display Boxes

The checkout portion of any retail establishment does not have to be the end of the advertising efforts on the part of manufacturers or retailers. This is a great opportunity to capture the customer’s attention and is sometimes even more effective than any efforts made throughout the store. While at the checkout, you have a captive audience, especially if there is a line as they wait for the cashier. This is a great place to roll out new products or display a special product that is being promoted. Cardboard display boxes make this task easy, whether you need to place small products directly on the counter or larger products on the floor, directly in front of the cashier’s line.

Countertop Displays

Create custom countertop displays with the name of the product, its slogan, or any other pertinent information that will catch the attention of the customers in any store. Do you have a limited time deal that is going on in order to create excitement in the product? Use these custom display boxes to portray that offer to the customers. Remember, use bright or bold colors and unique shapes and you will have the attention you need, allowing you to promote and sell the latest product in your store.

Custom Stand up Displays

If your products are larger or you want to make a bigger statement, custom stand up displays are a great option as well. They can be strategically placed right at or near the register so that it is one of the last things that customers see as they are getting ready to head out. This is always a great place for impulse buys or at the very least, the best way to linger in the mind of the customer, possibly prompting them to come back and purchase your product at a later time. Stand-up displays are custom made so that they can fit your product perfectly, ensuring a successful display, rather than a disaster on the floor.

If you are trying to increase the awareness of your products or to increase your sales, consider using custom display boxes at the register of the stores your products are sold. You will likely find that sales and brand awareness increase as a result of your efforts. Custom boxes can be made in your desired colors, shapes, and with the desired fonts/logos to ensure that all information is portrayed while you have the attention of your audience that you desire.

What are the Benefits of Cardboard POP Displays?

Counter top display box

The key for many businesses is sales. It does not matter if a business has a product that is sold in a store or if it is the stores that are trying to sell many different products to the consumer. The more that can be sold, the more money that can be made. It is important for businesses to be able to get as many sales out of every customer that they can. One of the tools that they have is the use of cardboard POP displays.

When a consumer goes into a store, they often have an idea of what they are looking for. Despite looking for a specific item, many consumers end up walking out buying other things that they did not plan on. They made an impulse buy. The more impulse buys that a business can get, the more successful they can be. Cardboard POP displays can be a key to driving impulse buys.

What do they do?

The best displays are put in the places that people are stopped at in a store. Cardboard display boxes placed close to a register are some of the best sales techniques for a business. When a person is standing in line waiting for their turn, their eyes will look around. If they notice a display box, they may be interested in what is inside. A good display box will not only be able to catch the consumer’s eye, it will also give them the information that will make them want to buy what is inside. Even though the person did not walk into the store thinking they would buy the product on display, they will recognize it as something they want or need and add it to their purchase. The result is an increase in sales for the business and for the product that is being displayed.

Keys to effective displays

The key to effective cardboard display boxes is placement. They need to be put in a place that customers will see them. They also need to have something on them that will make people notice them. The shape or size of the display and the graphics that are displayed will help make them noticeable. If they are put in a place where people can stop and look at them, they will be an effective sales tool. Business and trade shows can benefit from the use of these displays. Any business that wants to increase their sales will realize that this is a tool they should be using.

Cardboard Display Boxes – How to Best Use Them

If you are interested in capturing a shopper’s attention and getting new prospective clients to try your product, then custom display boxes in a store or at a trade show are just the ticket to make your product more visible and engaging with the customers you are trying to reach. Display boxes get your product out there and truly showcase your items in a way that gets you noticed!

Shoppers today can be overwhelmed by the sheer amount of choice they have every time they set foot in a store. It can be challenging for marketers to break through this overstimulation customers feel when they are swimming in an ocean of brands on every shelf. That’s where well-placed cardboard display boxes come in. Properly set up in a location where shoppers are bound to notice and interact with it, such as an aisle or checkout counter, the display box reinforces your brand with vibrant graphics. It uses location to move your product off the shelves and into a fresh new space where customers are more likely to really see it. It can be used to promote new products, sales, or special offers. Customers are more likely to make an impulse purchase. Even if they don’t, they can’t help but be aware of your brand and your product.

To get the best possible results from your custom display boxes or point of purchase displays, it’s important to understand your market and choose wisely before you get set up.

  • Know your clientele and their needs. You won’t get far trying to sell pork chops at a vegetarian convention. No matter how great your product is, people won’t buy it if it doesn’t meet their specific needs.
  • Know your location. This means know your region and store location and understand the culture you are moving into, but also be aware of your display placement as well. A display set up in the dark back of the store near the bathrooms won’t be as effective as one by the front counter.
  • Know your design. Be creative and memorable, but be memorable for the right reasons. Don’t overdo it! Be careful not to accidentally include anything that might offend religious or cultural groups in your design.
  • Know your marketing. Consider the typical customers path through the store, their line of sight, and what companion items they may also be purchasing at the same time. Use all of this to your best advantage.

With a little planning, cardboard display boxes are a portable and inexpensive investment that can have a huge impact on your sales. Try setting one up and see how people react to the new way your product is presented!

Cardboard Display Boxes Make Great Marketing Tools

In order to grow your business, you must have a strong customer base. Regardless of what you are selling, your business will not prosper if consumers do not support you. You can be in the cosmetic business, have a clothing line, or offer some type of trade; but all of these businesses rely on consumers to flourish. Marketing is a great tool that will get your brand out to the world. Printed display boxes are successful marketing tools your business should use.

You can purchase custom printed display boxes in various shapes, sizes, and designs. The information that is generally printed on your display box includes:

  • Product Details
  • Warnings About the Item
  • Benefits of Using the Item
  • Company Contact Information

If you want to receive feedback from customers, include a business card or questionnaire. The business card allows the customer to contact you, but it could also lead to potential sales. If someone takes your card and shares the information with a friend, that friend may end up sharing with someone else. If you have questionnaires attached to your printed display box, you are allowing the consumer to share feedback with you. Positive feedback lets you know what you are doing right, and negative feedback informs you on what changes need to be made.

Promotional products are items that you should place inside of your printed display boxes. These products can give people an idea of what your business will be putting on the market. Promotional products also allow you to see if consumers are interested in the product. You can gauge how well the product will sell based on the feedback or interest you gather from your display boxes.

Make sure your cardboard display box is attractive. Visual appeal is everything. If you are selling a product to individuals, you will need to get their attention. Just because your box is displayed on the counter or next to the check-out line does not mean you will automatically get attention. Your box has to stand out above the other boxes that line the counter. If you have simple design, do not expect to attract a lot of consumers. The more creative you are, the more successful your display box can be.

Cardboard display boxes are the marketing tools that most businesses turn to today’s. Start creating your box and your business may be one step closer to achieving success.

Contact Cactus Corrugated Containers Inc. to begin designing your display boxes today!