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What to Look for with Custom Display Boxes

Custom Counter-Top Display Boxes

Custom display boxes are one of the best ways to display and sell a product, particularly when the product is new to the market. By strategically placing the appropriate custom printed display box where it will be seen by customers, retailers can increase impulse sales by more than half of the number of sales they would otherwise achieve.

Custom Display Boxes

Marketing is a crucial part of making a sale. And, as any seasoned marketing professional can attest, the display where a product is made available to the public can have a significant impact on the likelihood of achieving a sale. At top container companies, they should automatically have a wide selection in their inventory in stock. Whether you are selling small items such as key chains, pocketknives, or pocket coin holders or larger items such as posters, tools, or insulated cups, we have a custom printed display box that is perfect for the occasion.

Remember that boxes come in all shapes and sizes, therefore affording you the opportunity to accommodate many different items. Furthermore, because custom display boxes generally have custom print, you should be able to provide them with your own exciting marketing copy and we can put it right on the box. Alternatively, if you prefer, pre-printed boxes that you just set up, fill with the product, and place in a high-visibility area in your location should be available.

Marketers will tell you that there are four crucial elements of making a sale: product, placement, promotion, and price. Using a custom printed display box lets you readily address both the placing and the promotion of the item you are trying to sell. Don’t miss out on the additional impulse sales that you can achieve by using the right combination of product, placing, and promotion.

It is imperative that the company that you choose really prides themselves upon the quality of their custom display boxes. Knowing that you have a number of display manufacturers from which to choose, they should take their responsibility as your chosen custom printed display box manufacturer very seriously.

Boxes should be considered to be of outstanding quality but at reasonable prices. Meaning that you are able to afford to display your products in a sophisticated and effective manner without breaking the bank. Whether you need something small to put on a countertop next to a cash register, or something larger that will sit on the floor and grab attention, we are here to help.

Designing a Custom Printed Display Box

custom countertop shipper displays

Many people look at a cardboard box and do not see much. It is typically brown in color and very plain. It might have a simple message printed on it, such as this end up or fragile, but nothing else. The businesses that leave their cardboard boxes plain are missing out on a great opportunity. It is not hard to create a custom printed display box. The impact of what is printed on a box can help a business or product become more successful.

The key is figuring out what to have printed on the box. It can be an elaborate design that includes graphics and many different colors. It can be a simpler message that is printed in a single color. It is up to the business to decide what they want printed on their box. In order to do that, they have to spend some time designing their cardboard display box.

The Purpose of the Design

When starting the design, it is best to think about the purpose of the design and the box it will be on. If the purpose of the design is to help build brand awareness, the name of the product or business will need to be prominently displayed on the box. A logo may also be a good idea to help build the awareness of the brand.

If the box is to be a custom printed display box, information about the product it holds or the box’s purpose will have to be included. It should be eye-catching so that people take the time to see what is on display in the box. These display boxes will typically benefit from the use of color and images in their design.

Creating the Design

Once the purpose of the box is decided upon, a graphic designer can be used to help bring the design to life. The images, brand names and everything else can be created and developed to fit the needs of the customers. At this stage, it is a good idea to go back to the purpose of the box and make sure that all of the graphics can fulfill the purpose.

When creating the design for a cardboard display box, it is a good idea to think about the costs of the design. While the display boxes are meant to last longer and to do more things than a typical cardboard box, they should not cost more than is needed. The more intricate the graphic design is, the more it will cost to put on a box. Forgetting about this could be a problem that ‘s hard to overcome.

The use of designs on display boxes is a very good idea, but time should be taken to make sure that it is done the right way.

Design for Your Cardboard Display Boxes

display music for kids

Do you have a new product that you are ready to set up in a retail store? If so, you’ll need an eye-catching strategy to draw attention to it and make it stand apart from the competition. Cardboard display boxes may be just the solution that you are looking for, as long as they have the right design. Keep these tips in mind when choosing a design for your upcoming display.

Ensure Text and Labels Are Easy to Read

Any text or labels that you include on your display boxes need to be readable and legible. This will likely be the first experience that your customer has with this product, so they’ll want to fully understand what it is before they make a purchase. While a fancy script might look nice, it might not be the easiest thing for everyone to read, so spend some time considering the font size and style that will work best for your display.

Use Images Wisely

Effective packaging designs often include images, and the same can be said about display boxes. The picture that you choose should capture the attention of customers, and whether you are choosing a picture of the actual product, a cartoon character, or any other image, you should be sure that the resolution is high to provide a crisp picture.

Improved Convenience

A good custom printed display box will be convenient for both your customers and the retail location. These boxes will help to keep your item organized and in one place, which is especially beneficial for small items. Make sure that your display box is able to effectively hold your items to keep them in order while also displaying them adequately.

Be Creative – To an Extent

If your cardboard display looks the same as every other display in a store, chances are slim that you will get the attention that you are looking for. In fact, the same thing is true with your actual product packaging. It is important that you use your creativity to come up with a design that is special and unique. However, you’ll want to make sure that you don’t go overboard with your creativity – an item that is difficult to open or confusing to your customers isn’t likely to be purchased.

A cardboard display box can be extremely beneficial to marketing your new product. By considering the design scheme wisely, you can get the most out of this advertising and organizational tool.

How to Use a Custom Printed Display Box

custom counter top display boxes
Businesses that use a custom printed display box often miss out on many opportunities because they do not use them properly. The boxes offer an opportunity for a business to increase the amount of things they sell and they offer a product the opportunity to attract new customers. This only happens if both the business selling the product and the business that makes the product use the boxes the right way.

What the Maker of the Product Needs to Do

Before the custom display boxes reach the store, it has to be designed to hold the product. There are several elements that have to be considered when designing one of these boxes.

  • The size – The size of display boxes can vary widely. It depends on the size of the product and how much of the product is go be displayed. Storage of the boxes should also be considered. If the boxes are too large, a business may not want to use them. If they are too small, they may not be able to get the return on investment that they should.
  • The style – There are generally two styles of display boxes to choose from. Shelf display boxes and standalone displays are the most common. The display needs to fit both the product and the business they will be used in.
  • The graphics – The reason that display boxes are used is to attract the attention of the customer. The graphics on a custom printed display box plays a large role in this. Designing graphics that sell the product and that let people know what the product is, takes a lot of work and needs to be done right.

What the Business Needs to Do

No matter how great a display box is, if the business that is supposed to display it does not do their job, it will not work. The business also needs to make sure they take care of certain things.

  • Placement – Custom display boxes need to be placed where customers can see them. If they are standalone displays, they should not be placed in a corner of the store. Shelf display boxes are often best used near a register where the customer is more likely to make an impulse buy.
  • Upkeep – The business needs to make sure that the display boxes are stocked and that they do not get damaged, if the display boxes are used outside, damage from weather needs to be taken care of. A display box that looks like it is in bad shape can do more harm than good.

When both parties work together to use display boxes the right way, they both can be successful.

Practical Uses for Custom Printed Display Boxes

Custom printed display boxes are a great way to put the spotlight on your products and to sure that they are noticed by your customers. These boxes can be produced to a variety of shapes and sizes so that they can hold however many items you need. By presenting your products in one of these customized displays you can ultimately increase your business, so it is important to go over their uses and how they might be able to help your company before you place your order. Some of the most important functions of these boxes include organization, product marketing, and better business branding.

Custom Printed Display Boxes for your Organization

Your custom printed display box can serve an important use in ensuring that your products are properly organized and are set up in an orderly fashion. This can be done through the use of a counter display box or a floor stand depending on the size of your product. These boxes keep smaller items together and in one place, so they are especially useful for candies, cosmetics, small toys, and other items. By keeping your products organized, it can provide customers with a better impression of what you’re selling and the overall retail environment in which it is located.

Custom Printed Display Boxes for Product Marketing

Another important use of a custom printed display box is product marketing, and this is why they are often found in retail stores, malls, supermarkets, and trade shows. Your displays may be the first introduction of your product to consumers, and the unique and professional packaging that they feature will allow customers to view your business as a reputable company. Displays can also separate your product from the competition on the shelves, and this is especially important if there are a variety of other businesses selling items that are similar to yours.

Custom Printed Display Boxes for Business Branding

Your custom printed display boxes can also play an important role in your business marketing strategy. By including your logo and relevant information about your business on your display, it can help to deliver your message, confirm your credibility, and motivate potential buyers. By having an eye-catching and visually appealing display, your brand will reside in the minds of clients, customers, and prospects, and it can help to acquire new and repeat business. Developing a strong business brand is invaluable and a foundational piece of your marketing communication, so it is something that you should strongly consider when developing your custom printed display boxes.