Tag Archives: wholesale display box

Making a Bulk Order for Wholesale Carton

Specialty product display box

Wholesale Carton and Wholesale Display Box

Any business that sells physical products needs reliable packaging. Not just for when storing goods in warehouses or for display in stores, but also for making safe deliveries. With a growing number of businesses adopting e-commerce, it has become necessary to keep up with trends and make it possible for customers to shop for your products remotely. This means having to facilitate shipping and ensuring the goods are well packaged to arrive at their destination in good shape. Here are a few considerations you should make when buying wholesale cartons for your business.

Shop Around 

A lot of businesses still struggle to maximize their profits. Minimizing costs is a good way to try and achieve this goal. When shopping around for a box maker, factor in the pricing you are being quoted, but do not sacrifice quality. Ensure you are getting your money’s worth. The benefit of ordering in bulk is that many suppliers are happy to offer a discount. The bigger an order you can make, the lower unit figure they will quote per wholesale carton. Remember to factor in shipping costs if considering a box maker that is located further away. 

Branding 

Choose a box maker that can customize your boxes the way you want them. Sizing should conform with that of your products to optimize production and shipping costs. You also need to pay keen attention to branding. Every time a box leaves your premises, it should be an opportunity to market your brand. More so when you are using a wholesale display box that is meant to capture the attention of passersby and entice them into picking a sample of your product.  

Order Samples 

Before you confirm a big order of boxes, you need to be assured that the product is worth the investment. Besides branding, you also need to ensure the boxes can match up to the demands of transport. They need to be structurally sound and durable. Box makers will often offer samples so you get a definite idea of the quality of their work. Where possible, you can also tour the facility to understand how manufacturing and quality control are done.  

Eco-Friendly 

Consumers are far more environmentally conscious these days. They are aware that their purchases can have an impact on the environment and prefer to patronize businesses that make it easy for them to minimize their carbon footprint. When choosing your design and supplier of a wholesale carton, ensure they apply eco-friendly practices like recyclable materials and non-toxic inks. You can even display messages on the boxes that affirm your efforts to remain eco-conscious.  

 

Why A Wholesale Counter Display Is Great For Boosting Sales

counter top display
Counter displays are a great way of drawing the attention of people. Whether it is to have them pick a product sample or a brochure, they easily draw people in. With an eye-catching design and good placement, you can achieve your goal without having to hire a salesperson to attend to customers directly. Let’s look at why investing in wholesale counter displays makes sense for your business

Bulk Discounts

Like many other box products, ordering wholesale counter displays comes at a discount. This is because wholesale quantities are larger and attract a smaller price per unit. These discounts can be quite considerable making this investment low cost and highly profitable. This is on top of the fact that display boxes are an already fairly cheap marketing tool.

No Staffing

As mentioned, when you have a wholesale counter display attracting the attention of your target clientele, there is no need to have a salesperson on hand. You can even have simple instructions on the display to guide people on how to pick a sample or brochure. Providing some little guidance can encourage people to pick what you are offering. Without the need for additional human assistance, as with other marketing efforts, you can save a bundle and get a higher return on this investment.

Easy Deployment

Like many other boxes, a wholesale display box will often come in a flat design when delivered from the manufacturer. Being flat makes it easy to transport the boxes, not just from the manufacturer, but also to the final destination where they will be assembled for use. These displays usually have a simple pop-up design that makes it easy to set up.

The flat-pack design means lower shipping costs as less space is taken up in the vehicle. It also means easier storage, especially if you have ordered a bulk quantity that you will not entirely deploy when delivered.

Customizability

Display boxes can be customized to a variety of colors, graphics, shapes, and sizes. They can be small enough to sit on a counter. Or large enough to be standalone like a booth. This versatility means there is a lot of flexibility that can be applied in their design. You can customize for use in just about any setting you think will provide the most exposure. This provides ample room for creativity in making the displays attention-grabbing and able to better promote your product or cause.

POP Displays Generate Impulse Purchases

POP Displays

Point of purchase displays help trigger problem recognition response among consumers. When customers walk into stores, they have something in mind to purchase. At the time they are making the payment, the customers come across a POP display that allows them to think of a problem they have, which didn’t feature in their initial product purchase plan. The POP displays lure the customers to make an impulse purchase, which adds to the sales of the business. Businesses can utilize point of sale displays to generate impulse purchases by: 

Displaying Convenience Items  

You need to ensure that the products you are displaying on POS are goods that customers would easily want to purchase when they see them. You can create the urge to buy the products by pricing them cheaply or offering discounts on prices. These shouldn’t be items that are difficult to decide whether to purchase or not – they need to be convenience items. It is difficult for customers to think of buying a product at the POP if it’s not providing an immediate solution to a problem they have. You can consider items that offer solutions to common problems.  

Create Visually Exciting Displays   

The displays at the point of sale are not things that are on the list of to-buy items at that time. However, when you provide great visual exposure to the products, it helps consumers to realize they need them to solve a particular problem. Use contrasting colors and exciting finishes of the display boxes to be able to grab the attention of consumers.  

Incorporate Promotions and Offers 

To help push the customer to purchase the products displayed at the point of sale, you need to use tactics like offering discounts and other promotions. Encourage the consumers to consider the deal. You can use phrases like ‘Buy three, get one free!’ or something like, ‘20% off retail price!’. Customers need to see something atypical about the traditional offers. The deals should be able to influence the consumer to purchase the product even if they didn’t budget for it on their list.  

Depending on the number of products you need to display, you can consider wholesale display box materials to meet your needs. You will increase your sales when you use these displays. Besides, your customers are likely to visit the store in future when they realize that you offer promotional items that allow them to save money. In stores, convenience goods you can display on POP are such as chewing gums to help with bad breath, souvenirs to serve as gift items, and magazines or comics.

Reinvent your Custom Display Boxes

Display Boxes

Display boxes are used in a retail environment made from suitable materials to store and display your products. But with the myriad of same looking display box in the market, it can be impossible to find an edge and make your products stand out. Having an active showcase material will not only give you an eye-catching and fresh display but also increase your sale and help grow your business.

Though most typical display boxes are made to stand out, the problem lies with too many of the same kind flooding and confusing customers. It scatters their attention, and a poorly designed display box is not likely to get the much-needed attention. Use these tips to reinvent your display box with an eye-catching design:

Create an Unexpected Design

With so many merchandises having the same look, it can be an advantage to create something that instantly catches the attention of your prospect customers. Building a good display starts with a vision and working on every detail to harmonize the design with what your company message and brand helps to personalize your marketing initiatives.

One right way of making an impact is to surprise your customers with a unique and carefully thought display box. Use eye-catching colors, a simple design, and a simple message to get the attention of the shopper. Also, keep in mind that your product competes for attention and should be your top-of-mind consideration. Using the highlighting and spotlighting technique ensures you get the market share you intend to have.

Keep Your Designs Fresh

It is always good to have display boxes that pertain to a particular subject. And an updated container box can generate attention which people can instantly relate to. Depending on your marketing concept, a right display box should resonate with your intended audience for better prospects of conversion.

Keeping a display box fresh also means making it simple and keeping it clean. Creating a good impression to your customers is one right way of keeping them glued to your product and generating good branding. But when getting the number of supplies for your marketing needs, it is always advisable to get a wholesale display box to save your company the upfront costs.

Reinventing your display boxes does not have to come at a cost. A reliable supplier, a good design, and a clear message always ensure you get the needed return-on-investment for your marketing efforts.