When you have a product that needs to be put out for sale or that you demonstrate at expos and seminars, you need the right display boxes. You may not give much thought to these but the way your product is displayed will make an impact on your potential customers, for good or for bad. Your product needs to stand out from the competition and it needs to be accessible, and customers need to recognize what it is and why they should purchase it quickly and easily.The right display boxes can also make it easier to work with stores and retailers that may carry your product. If they can simply open a box and flip it around or somehow avoid the idea of putting your product on their shelves, this may mean that your product gets a more prominent spot in their store. Those display boxes can also be very attention getting; if they are brightly colored and have your product name in big bold letters, this can mean your customers find those products that much more quickly.How do you find and choose the best display boxes for your product? Before you shop, here are a few tips to remember.
Know your product.
What gets customers to your product? For edible products, a nice photo can make their mouth water. For other products, they may need to be out in the open so that they can be easily seen. You need to choose display boxesthat are appropriate for your product and not choose them by price alone. The way your product is displayed and where those display boxes are used will also make your decision. Do you sell candy bars that can be put by a cash register? Then you need smaller boxes that are sturdy yet compact. If you sell something that should be shown at the end of a store aisle, of course you’ll need larger display boxes that hold stock as well as show your product. Think of how your product is shown and this will help you to find the right items for yourself.
Sturdiness, storage, and other features.
It’s easy to just choose the cheapest display boxes that are meant for your product but this can be a mistake. You want ones that are sturdy and that may allow for more storage in the bottom for easier replenishment; this will help to keep your product in front of customers. If your boxes collapse or tear, you’ll just need to replace your display boxes that much more quickly. Sometimes investing a few extra dollars in a better product can actually save you money down the road.You may be able to save money on display boxes if you shop around; this can mean fitting what you need into your budget and not overspending. Take your time to compare prices at different vendors and suppliers and be sure to look online for the best deals.