Tag Archives: custom display boxes

The Benefits of Custom Display Boxes

counter-top-display

Using custom display boxes may bring a ton of benefits for your company and you. It may assist in saving more money, receiving more publicity and exhibiting a more professional impression. The majority of the leading companies utilize such boxes because of their host of benefits.

Custom Display Boxes – Professional image

Ask yourself: “How can I show my professionalism using custom boxes?” It’s possible, and there are several methods of doing so. One instance might be printing inside the box your company’s physical address, in conjunction with the company’s logo, your organization’s email address and contact number.

Custom Display Boxes Sizes

One main benefit is that you’re able to get any size you want in order to obtain the ideal fit for your products. In doing so, you will be saving a ton of money by decreasing the packaging material needed. One other benefit is that you’ll additionally save funds on purchasing smaller boxes.

Visually Appealing Custom Display Boxes

It’ll look a lot better than a plain brown box that does not have anything on its sides, as compared with a colorful box that has a company name, logo, contact details, email information, and is a certain design and size, instead of a standard, boring brown square of a box.

Locate a custom box manufacturer

With your design in mind for the cardboard displays, it’s time to consider a reputable manufacturer who is able to get the boxes done. Depending upon your area, you’ll find various kinds of box manufacturers.

Considerations when getting custom display boxes

  1. You may hear the idea of “flute size,” which refers to the cardboard substrate’s thickness.
  1. The ideal materials to select to make the boxes include White, Kraft, and Kemi White. Kemi boxes comprise of clay coated substrates that look good, and prevents ink from liner penetration. It also creates a glossy finish.
  1. White boxes cost a bit more because you’ll receive a higher printing quality.
  1. The most common of the three, Kraft, is the most affordable, has a brownish color and is designed from recycled materials.

The most popular box style is the mailer, as it’s possible to use it with your boxes. However, not all mailers are created equal; therefore, if you want to be certain, ask for a few samples in order for you to check which one is the best fit for you.

What to Look for with Custom Display Boxes

Custom Counter-Top Display Boxes

Custom display boxes
are one of the best ways to display and sell a product, particularly when the product is new to the market. By strategically placing the appropriate custom printed display box where it will be seen by customers, retailers can increase impulse sales by more than half of the number of sales they would otherwise achieve.

Custom Display Boxes

Marketing is a crucial part of making a sale. And, as any seasoned marketing professional can attest, the display where a product is made available to the public can have a significant impact on the likelihood of achieving a sale. At top container companies, they should automatically have a wide selection in their inventory in stock. Whether you are selling small items such as key chains, pocketknives, or pocket coin holders or larger items such as posters, tools, or insulated cups, we have a custom printed display box that is perfect for the occasion.

Remember that boxes come in all shapes and sizes, therefore affording you the opportunity to accommodate many different items. Furthermore, because custom display boxes generally have custom print, you should be able to provide them with your own exciting marketing copy and we can put it right on the box. Alternatively, if you prefer, pre-printed boxes that you just set up, fill with the product, and place in a high-visibility area in your location should be available.

Marketers will tell you that there are four crucial elements of making a sale: product, placement, promotion, and price. Using a custom printed display box lets you readily address both the placing and the promotion of the item you are trying to sell. Don’t miss out on the additional impulse sales that you can achieve by using the right combination of product, placing, and promotion.

It is imperative that the company that you choose really prides themselves upon the quality of their custom display boxes. Knowing that you have a number of display manufacturers from which to choose, they should take their responsibility as your chosen custom printed display box manufacturer very seriously.

Boxes should be considered to be of outstanding quality but at reasonable prices. Meaning that you are able to afford to display your products in a sophisticated and effective manner without breaking the bank. Whether you need something small to put on a countertop next to a cash register, or something larger that will sit on the floor and grab attention, we are here to help.

Selling Businesses on Custom Display Boxes

Custom Counter Top Shipper Displays
It would seem that the job of selling boxes would not be that difficult. Many think that boxes are all alike. They think they are made out of cardboard, have six sides and are designed to stack on top of each other. If this is the only thing that is thought of when it comes to boxes, someone is not aware of all of the options that are available. It is why it is important that the makers and sellers of boxes educate their customers on the different types of boxes. They need to know how to sell different boxes, including custom display boxes.

What Makes them a Hard Sell

The biggest obstacle in selling display boxes is their cost. Because they are custom designed and because they can come in just about any size and shape, they are often more expensive. They are also not usually made in the large numbers that drives down the costs of other, more common box sizes and shapes. The second obstacle that is faced is convincing businesses of the need for a box that can be used as a display. The businesses may think that they can achieve the same results without having to worry about getting a special box. It is up to the salesperson to convince a business that the custom display boxes are the right choice.

Overcoming the Obstacles

When a business worries about the cost, the sales person can explain that the extra cost of the boxes can be recouped in many ways. The boxes are designed to store easily and will not take up any extra space in storage. The fact that the product inside of the box does not need anything extra to be displayed is another cost saving for the business. In many instances using these boxes can be more cost effective than standard boxes for packaging.

The second obstacle can be overcome as well. The display boxes can be placed on counters where customers are more likely to make impulse buys. They are visually appealing and can provide customer with information that makes them want to buy what is inside. If the boxes are standup boxes, they can create extra shelf space for a business.

The great thing about these boxes is that they do make sense for many products and many businesses. They may cost a little bit extra initially, but because of all they offer and because of what they can do, they may actually be much more cost effective and the right choice for a business.

How to Use a Custom Printed Display Box

custom counter top display boxes
Businesses that use a custom printed display box often miss out on many opportunities because they do not use them properly. The boxes offer an opportunity for a business to increase the amount of things they sell and they offer a product the opportunity to attract new customers. This only happens if both the business selling the product and the business that makes the product use the boxes the right way.

What the Maker of the Product Needs to Do

Before the custom display boxes reach the store, it has to be designed to hold the product. There are several elements that have to be considered when designing one of these boxes.

  • The size – The size of display boxes can vary widely. It depends on the size of the product and how much of the product is go be displayed. Storage of the boxes should also be considered. If the boxes are too large, a business may not want to use them. If they are too small, they may not be able to get the return on investment that they should.
  • The style – There are generally two styles of display boxes to choose from. Shelf display boxes and standalone displays are the most common. The display needs to fit both the product and the business they will be used in.
  • The graphics – The reason that display boxes are used is to attract the attention of the customer. The graphics on a custom printed display box plays a large role in this. Designing graphics that sell the product and that let people know what the product is, takes a lot of work and needs to be done right.

What the Business Needs to Do

No matter how great a display box is, if the business that is supposed to display it does not do their job, it will not work. The business also needs to make sure they take care of certain things.

  • Placement – Custom display boxes need to be placed where customers can see them. If they are standalone displays, they should not be placed in a corner of the store. Shelf display boxes are often best used near a register where the customer is more likely to make an impulse buy.
  • Upkeep – The business needs to make sure that the display boxes are stocked and that they do not get damaged, if the display boxes are used outside, damage from weather needs to be taken care of. A display box that looks like it is in bad shape can do more harm than good.

When both parties work together to use display boxes the right way, they both can be successful.

Benefits of using Cardboard Display Boxes

Custom Counter-Top Display Boxes

The checkout portion of any retail establishment does not have to be the end of the advertising efforts on the part of manufacturers or retailers. This is a great opportunity to capture the customer’s attention and is sometimes even more effective than any efforts made throughout the store. While at the checkout, you have a captive audience, especially if there is a line as they wait for the cashier. This is a great place to roll out new products or display a special product that is being promoted. Cardboard display boxes make this task easy, whether you need to place small products directly on the counter or larger products on the floor, directly in front of the cashier’s line.

Countertop Displays

Create custom countertop displays with the name of the product, its slogan, or any other pertinent information that will catch the attention of the customers in any store. Do you have a limited time deal that is going on in order to create excitement in the product? Use these custom display boxes to portray that offer to the customers. Remember, use bright or bold colors and unique shapes and you will have the attention you need, allowing you to promote and sell the latest product in your store.

Custom Stand up Displays

If your products are larger or you want to make a bigger statement, custom stand up displays are a great option as well. They can be strategically placed right at or near the register so that it is one of the last things that customers see as they are getting ready to head out. This is always a great place for impulse buys or at the very least, the best way to linger in the mind of the customer, possibly prompting them to come back and purchase your product at a later time. Stand-up displays are custom made so that they can fit your product perfectly, ensuring a successful display, rather than a disaster on the floor.

If you are trying to increase the awareness of your products or to increase your sales, consider using custom display boxes at the register of the stores your products are sold. You will likely find that sales and brand awareness increase as a result of your efforts. Custom boxes can be made in your desired colors, shapes, and with the desired fonts/logos to ensure that all information is portrayed while you have the attention of your audience that you desire.

Different Types Of Custom Display Boxes

Custom counter top display

Displaying products is one of the easiest and fastest ways of reaching clients by promoting and selling itself, especially, if it is going to sit on the store shelves. It can be through brochures or credit application forms or as a standup floor display for larger items. A custom display box is one of the most effective ways of reaching the customers. They can be custom fit to the product easily and through the customized printing, make it a very handsome point of sale display. It can be used for cutlery, CD’s, or DVDs’. Getting attention on a counter is hard, but with the different ways of display, it gets easier and the customers will be impressed. The displays can range from the small bin type or multi-level with sculptured header cards. The displays include:

Stock Counter-Top Displays have dozens of sizes to choose from. They can either be plain or customized with printing on the header or the entire box. Since they are small, they are extremely affordable and can even come in the form of die-cut boxes. They have trays and tiers that can be used to create your own custom display.

Custom Counter-Top Displays offer displays in any color, shape or size that you could ever ask for. There are different styles, like the stock counter top display box, which includes a side brochure holder, counter display or a counter top display.

The Custom Counter-Top Shipper Displays offer displays in any size, shape or color. Since it is customized, it will cost a little more than stock displays. They come in different styles like the shipper display, custom counter-top shipper display.

The Custom Stand-up Displays are designed and made to stand out from the internal pieces to the supports. There are many styles of this display like the Custom Display, 24-Cell Stand Up Display.

The Stock Stand-up Floor Displays are an economical way of displaying your products since it is so economical. It can come either plain or be customized through printing. The displays can come from just one tray or tier, which serves as the holder of the products, to several trays or tiers.

The materials used to make these custom display boxes range from corrugated cardboard, paperboard, chipboard and E-flute boards. The prints used to customize the display boxes range from the one color flexographic, two color process, four color lithographic laminate to the full color prints.

Cardboard Display Boxes – How to Best Use Them

If you are interested in capturing a shopper’s attention and getting new prospective clients to try your product, then custom display boxes in a store or at a trade show are just the ticket to make your product more visible and engaging with the customers you are trying to reach. Display boxes get your product out there and truly showcase your items in a way that gets you noticed!

Shoppers today can be overwhelmed by the sheer amount of choice they have every time they set foot in a store. It can be challenging for marketers to break through this overstimulation customers feel when they are swimming in an ocean of brands on every shelf. That’s where well-placed cardboard display boxes come in. Properly set up in a location where shoppers are bound to notice and interact with it, such as an aisle or checkout counter, the display box reinforces your brand with vibrant graphics. It uses location to move your product off the shelves and into a fresh new space where customers are more likely to really see it. It can be used to promote new products, sales, or special offers. Customers are more likely to make an impulse purchase. Even if they don’t, they can’t help but be aware of your brand and your product.

To get the best possible results from your custom display boxes or point of purchase displays, it’s important to understand your market and choose wisely before you get set up.

  • Know your clientele and their needs. You won’t get far trying to sell pork chops at a vegetarian convention. No matter how great your product is, people won’t buy it if it doesn’t meet their specific needs.
  • Know your location. This means know your region and store location and understand the culture you are moving into, but also be aware of your display placement as well. A display set up in the dark back of the store near the bathrooms won’t be as effective as one by the front counter.
  • Know your design. Be creative and memorable, but be memorable for the right reasons. Don’t overdo it! Be careful not to accidentally include anything that might offend religious or cultural groups in your design.
  • Know your marketing. Consider the typical customers path through the store, their line of sight, and what companion items they may also be purchasing at the same time. Use all of this to your best advantage.

With a little planning, cardboard display boxes are a portable and inexpensive investment that can have a huge impact on your sales. Try setting one up and see how people react to the new way your product is presented!